Brand intelligence · ES / EN

The brand intelligence system for brands
that want to grow.

Your whole brand, connected to make better decisions.

Campaigns, messaging, identity, trends, competition and content working as one system.

Discover your brand →5 questions · 2 min · Free trial
BRANDCORE — Core brand intelligence

Brandcore Core brand intelligence

Friends of the Quatch

01 · Tools

Define. Create. Measure. Compare. Anticipate. They all work on the same Brandcore, so every decision moves your brand forward.

Brandcore

Centralizes essence, audiences, voice, visual system and messages.

Feature
Core brand intelligence
Benefit
The foundation that powers all of BrandQuatch.

Brandprint

Turns your Brandcore into living, shareable guidelines.

Feature
Intelligence turned into rules
Benefit
Your brand documented and always up to date.

Voxproof

Evaluates copy against your brand's voice, essence and messages.

Feature
Verbal intelligence
Benefit
Spots drift and sharpens every message.

Lookproof

Evaluates images, campaigns and packaging against your visual system.

Feature
Visual intelligence
Benefit
Spots what belongs to your brand and what doesn't.

Flowproof

Evaluates how your brand behaves across an experience.

Feature
Experience intelligence
Benefit
Spots where the brand holds up and where it loses strength.

Gapcheck

Compares what your brand claims with what the market perceives.

Feature
Perception intelligence
Benefit
Spots the gap between promise and reality.

Rivalscope

Compares your brand with up to three competitors.

Feature
Competitive intelligence
Benefit
Spots differences and space to win.

Trendhound

Tracks trends and cultural signals relevant to your brand.

Feature
Cultural intelligence
Benefit
Spots opportunities before they become obvious.

Campsight

Crosses campaign results with brand, competition and trends.

Feature
Campaign intelligence
Benefit
Spots what works and what to do next.

Moodforge

Evaluates references and creative directions before production.

Feature
Creative intelligence
Benefit
Validates a direction before executing it.

Brandpulse

Continuously measures the state of your brand.

Feature
Real-time brand intelligence
Benefit
Spots evolution, risks and opportunities.
The Quatch's territory: BrandQuatch's eleven tools connected in a single landscape, with the guardian walking it at night.

Eleven tools. One guardian.

✳02 · Pricing

Brand intelligence from $49 a month.

Start in minutes. No implementation. No meetings. No friction.

Essential

One brand. Everything you need to start.

$49USD/mo
  • 1 brand
  • 150 texts a month
  • 20 images a month
  • 5 campaigns
  • 3 boards
  • 3 flows
  • All 11 tools
Recommended

Pro

Three brands. More intelligence. More context.

$129USD/mo
  • 3 brands
  • 600 texts a month
  • 60 images a month
  • 20 campaigns
  • 10 boards
  • 10 flows
  • 3-competitor benchmark
  • Everything in Essential

Full

Five brands. Brand intelligence without limits.

$290USD/mo
  • 5 brands
  • Unlimited texts*
  • Unlimited images*
  • Unlimited campaigns*
  • Unlimited boards*
  • Unlimited flows*
  • 3-competitor benchmark
  • All 11 tools

Card · Instant activation · Cancel anytime
Need human judgment? Add audits and projects curated by Werner Fett Studio.

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✳03 · What it measures

Five vital signs. A real view of your brand.

Guidelines define how your brand should work. BrandQuatch measures how it's actually working.

CLARITYIs it understood?
COHERENCEDoes it work as a system?
EDGEexclusiveDoes it have something of its own?
PULSEIs it evolving?
RESONANCEDoes anyone care?
CLARITYCOHERENCEEDGEPULSERESONANCE

Your biggest opportunity

The five are read in order. Clarity first. Then coherence. Then differentiation, evolution and relevance. Brand intelligence turns those signals into a direction to grow.

I don't talk much.
Your brand's guardian
I watch, I analyze, I guard your brand.

✳Who's behind it

Brand intelligence
with a studio's judgment.

BrandQuatch was created by Werner Fett Studio, a Santiago branding studio with over 20 years of experience and projects in Chile, the United Kingdom, the United States and the Caribbean.

We turned years of strategy, design and brand direction into a system that can analyze, compare and guide decisions.

Studio judgment, turned into brand intelligence.

It doesn't just measure whether something is right. It measures how much potential it has to be better.

“Your brand is already coherent. Now it needs to leave a mark.”
— BrandQuatch

Five questions. One diagnosis.
A direction to grow.

In two minutes you'll know where your brand stands, what's holding it back and what its next opportunity is.

Discover your brand →

Free trial