The app that reviews your brand before you publish · ES / EN

BrandQuatch guards your brand and keeps it coherent.

It checks every piece against your brand's DNA, catches the drift, and shows you — with a clear score — what to fix before you publish.

Diagnose my brand 15 questions · 3 min · no cost
Your brand's guardian
BrandQuatch · by Werner Fett Studio · a tool with a point of view

01 · What it does for your brand

A brand manual isn't enough. It has to be followed.

Your brand is already defined. The hard part is holding it together across every piece, every day, without policing it by hand. That's what BrandQuatch does for you.

Deliver on what defines your brand

Your brand DNA is captured and structured in one place: attributes, rules, tone. BrandQuatch turns it into the standard everything is measured against, and makes sure nothing drifts.

Define your DNA →

Every piece, validated instantly

Upload any piece and BrandQuatch reviews it automatically against your brand rules. It flags whether it's on-brand or not, and tells you exactly what to fix.

Review a piece →

Your source of truth to decide with certainty

Export the full report with Quatch Origen. All your audit data, ready to share or present, with actionable recommendations to make decisions on the spot.

Export your report →

Built for brands that want more than a dashboard

When automation isn't enough, BrandQuatch connects you with the studio: the machine delivers the diagnosis, the studio delivers the debrief. Audit PRO includes a 30–45 min real conversation with your results in hand.

Start today →

02 · How it works

Four steps. After that, your brand is watched without you lifting a finger.

1

Diagnosis

15 questions and, in 3 minutes, you know where your brand stands: a clear score and your position on the coherence map.

Diagnosis in BrandQuatch
2

Brand DNA

Upload your manual or build it inside the app. Your voice, your rules and your markets get loaded — and from there every review is measured against your standard, not borrowed rules.

In every planExplore the DNA →
Brand DNA in BrandQuatch
3

Reviewer

Paste any piece — text or image — and get a score, cited findings and the fix written in your voice. Before you publish, you already know what to change and why.

Image review: 20 to 120/moTry the reviewer →
Reviewer in BrandQuatch
4

Audit

It compares what you declare with what you actually publish on your site and social. The guardian audits your brand in the real world and shows you where it drifts.

Yearly, quarterly or monthlyCompare plans →
Audit in BrandQuatch
Diagnosis in BrandQuatch
Brand DNA in BrandQuatch
Reviewer in BrandQuatch
Audit in BrandQuatch

03 · Pricing

Everything paid by card
is 100% automatic.

ESSENTIAL

One brand, the essentials to stop improvising.

$49USD/mo
  • 1 brand · 1 market
  • 150 text reviews a month
  • 2 editors · 5 read-only
  • Annual audit
  • 20 image reviews a month
  • No benchmark
Most popular

PRO

The full system: image, competitors and quarterly audit.

$129USD/mo
  • 3 brands · 5 markets each
  • 600 reviews + 60 image reviews
  • 10 editors · unlimited read-only
  • Quarterly audit
  • Benchmark of 3 competitors

FULL

Self-service ceiling: no caps, guardian inside your own tools.

$290USD/mo
  • 5 brands · unlimited markets
  • Unlimited use*
  • Unlimited users
  • Monthly audit + live alerts
  • MCP: the guardian in your ChatGPT
  • White-label reports

*Unlimited use subject to fair-use policy · additional brand from $35/mo
Human judgment is sold separately: curated audits and projects with Werner Fett Studio.

By continuing, you accept the Terms and Conditions and the Privacy Policy.

04 · What it measures

Five vital signs. What a manual won't tell you.

A manual says how your brand should look. BrandQuatch says how it's doing: whether it reads, whether it's a system, whether it dares, whether it's still alive and whether anyone cares.

SHARPNESSare you understood?
COHERENCEare you a system?
EDGEexclusivedo you dare?
PULSEare you alive?
RESONANCEdoes anyone care?
CLARITYCOHERENCEEDGEPULSERESONANCE

The salmon vertex is the one that's failing

They read in order, and that order is the diagnosis: a brand that doesn't read doesn't need more content; a coherent one with no edge doesn't need discipline — it needs nerve.

05 · The map

Being correct isn't enough. You also have to be worth it.

The brand map in BrandQuatch

Noise

You take risks, but nothing compounds.

Your own territory

System and stance. This is where you want to be.

Adrift

No system, no risk.

Correct and forgettable

Flawless. Invisible.

Your diagnosis places you in one of four territories. Most discover they live in Correct and forgettable: flawless, invisible. And because the map keeps your history, you catch the movement in time.

BrandQuatch on real brands

Coca-Cola · Brand DNA in BrandQuatch
Apple · Brand DNA in BrandQuatch
Coca-Cola · Reviewer in BrandQuatch
Apple · Reviewer in BrandQuatch
Coca-Cola · Brand map in BrandQuatch
The guardian is watching
Coca-Cola in BrandQuatch
Apple in BrandQuatch
Coca-Cola · visual system in BrandQuatch
Apple · visual system in BrandQuatch
I don't talk much.
Your brand's guardian
I watch, I analyze, I guard your brand.

06 · Who's behind it

Software measures obedience.
A studio tells you if you're worth looking at.

BrandQuatch was made by Werner Fett Studio, a branding studio in Santiago, Chile. The rubrics, thresholds and verdicts aren't an internet average: they're the criteria of a studio that does this for real clients, codified.

That's why the guardian dares to tell you your brand is correct and boring. No software would.

"Your brand doesn't make mistakes. It also doesn't leave a mark. The first is harder to achieve — so you're halfway there, not at the start."
— BrandQuatch

Fifteen questions.
A verdict you won't forget.

Free, no card, three minutes. At the end you'll know which quadrant your brand lives in — and whether that works for you.

Diagnose my brand

The DNA isn't up for debate. It's verified.